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Project topics and materials on "Public relation"

  • 1. THE ROLE OF PUBLIC RELATION IN CRISIS MANAGEMENT

    » CHAPTER ONE INTRODUCTION 1.1    BACKGROUND OF THE STUDY           This research project on the role of public relation in crisis management in Nigeria considered the evaluation of individuals or workers with respect to their job performance.           The role public relation is like the work of the personnel manager in an organization in relation with the workers. Hence it...Continue Reading »

    Item Type: Project Material |  50 pages |  5,085 engagements | 

  • 2. PUBLIC RELATION IN NIGERIAN EDUCATIONAL SECTOR

    » 1.0 INTRODUCTION 1.1 BACKGROUND OF THE STUDY Public relations has become a potent marketing tool in modern business management in recent times. Its influence is being felt on both big and small firms with the influence of even greater expansion. It is important for management organization including tertiary institutions to understand its potential and limitations. Nwokoye (1984:212) defined public...Continue Reading »

    Item Type: Project Material |  50 pages |  5,644 engagements | 

  • 3. COMMUNICATION : THE KEY IN EFFECTIVE PUBLIC RELATION

    » COMMUNICATION: THE KEY IN EFFECTIVE PUBLIC RELATION CHAPTER ONE INTRODUCTION Nolte (1974), one of the legendary public relation consultant and other said, “That are two requirements for success in the field of public relations. First, the person must have an agreeable, likeable personality.” Secondly the person must be able to communicate. The most charming personable, friendly person in the w...Continue Reading »

    Item Type: Project Material |  57 pages |  0 engagements | 

  • 4. PUBLIC RELATION AS AN AID TO SUCCESSFUL GOVERNMENT BUSINESS ADMINISTRATION

    » PUBLIC RELATION AS AN AID TO SUCCESSFUL GOVERNMENT BUSINESS ADMINISTRATION CHAPTER ONE 1.1     INTRODUCTION The term public relation has already been defined from different perspective by different authors. Nwokoye (1984) defined public relation as the activities of a cooperation union, government or other organization in building and marketing sound and productive relation with special public...Continue Reading »

    Item Type: Project Material |  52 pages |  0 engagements | 

  • 5. PUBLIC RELATIONS, AS A TOOL FOR ERADICATING CULTISM IN NIGERIAN TERTIARY INSTIT...

    » PUBLIC RELATIONS, AS A TOOL FOR ERADICATING CULTISM IN NIGERIAN TERTIARY INSTITUTIONS CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY The study is on public relations as a veritable tool for eradicating cultism in Nigeria tertiary institutions having the institute of management and technology, IMT, Enugu as a case study. To say how public relations could achieve this feat, examining its histo...Continue Reading »

    Item Type: Project Material |  51 pages |  0 engagements | 

  • 6. THE EFFECTIVENESS OF PUBLIC RELATIONS PRACTICE IN THE OIL SECTOR

    » THE EFFECTIVENESS OF PUBLIC RELATIONS PRACTICE IN THE OIL SECTOR CHAPTER ONE INTRODUCTION 1.1   BACKGROUND TO THE STUDY The history of African petroleum Plc date back to 1954 when the then British petroleum BP company Limited, brought up the assets of Atlantic refining company on the West African coast Ten years later (1964) that company was incorporated in Nigeria as British Petroleum of Nigeri...Continue Reading »

    Item Type: Project Material |  53 pages |  0 engagements | 

  • 7. THE EFFECTS OF PUBLIC RELATIONS ON ORGANIZATION. CASE STUDY: ZENITH BANKS IN ANA...

    » THE EFFECTS OF PUBLIC RELATIONS ON ORGANIZATION. CASE STUDY: ZENITH BANKS IN ANAMBRA STATE   CHAPTER ONE INTRODUCTION 1.1            Background of the study Public Relation is the art and social science of analyzing trends predicting their consequences, counselling organization’s leaders and implementing planned programmes of actions, which will serve the interest of both the organiz...Continue Reading »

    Item Type: Project Material |  50 pages |  169 engagements | 

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