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Project topics and materials on "online consumer"

• 1. A STUDY ON FACTORS INFLUENCING NIGERIAN ONLINE CONSUMERS’ PURCHASE BEHAVIOUR

  »   CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY The era of internet technology has had a favorable impact on our everyday lives and routines as well as on how businesses work around the world. The internet has provided businesses and individuals with a new means of communication as well as opportunities to communicate and access information in entirely new ways (Kumar & Dange, 2012). Essen...Continue Reading »

  Item Type: Project Material |  56 pages |  2,473 engagements |