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Project topics and materials on "Iproject.Tourism and Hospitality Management Projec"

• 1. A SURVEY ON THE IMPACT OF PUBLIC RELATIONS ON CORPORATE IMAGE OF HOSPITALITY IND...

  »   CHAPTER ONE INTRODUCTION 1.1 Background of the Study Public relations has existed throughout human history. The development of public relations brought harmony and understanding to the relationship between the creator and the created (Edward, 2018). According to him, public relations is “practically as old as society”. Also, Patrick, a publisher of the Public Relations society of America (P...Continue Reading »

  Item Type: Project Material |  54 pages |  1,812 engagements | 

• 2. THE NEXUS BETWEEN GUEST SATISFACTION AND SERVICE QUALITY IN THE HOTEL INDUSTRY I...

  »   CHAPTER ONE INTRODUCTION Background of the study The nature of service is regarded as a crucial factor in determining whether a business succeeds or fails in the commercial marketplace. Quality is defined as the degree of excellence achieved at a reasonable expense and the management of variability at a valuable expense. Over time, the consumer loyalty centre has consistently prioritised the qu...Continue Reading »

  Item Type: Project Material |  54 pages |  2,197 engagements |