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COMMUNICATION AS A MANAGERIAL TOOL FOR EFFICIENT ORGANIZATIONAL PERFORMANCE

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COMMUNICATION AS A MANAGERIAL TOOL FOR EFFICIENT ORGANIZATIONAL PERFORMANCE

 (A CASE STUDY OF NITEL ENUGU)

ABSTRACT

          The impact of communication as a managerial tool for efficient organizational performance, the study of hand would be based on the relationship between communication and its effect on performance. It will be clear that employees will increase performance with communication efficiency and effectiveness. These would be explained through the use of questionnaire to be given to them and from the secondary data to visit.

          The world today is a global village because of communication and this result to increase productivity or efficient and effective performance.

          There has not bee a cordial relationship between workers and employers in view age long. In some firms, there has been misunderstanding, conflicts, confusion, frustration and disputes between employees and employees because of policies. Communication  gab between superior and subordinates should be enhanced. The performance appraisal can help improve communication in the work place. The need to construct dialogue between the superior and subordinated, most organizations complain of low performance or output while employees complains of ill-treatments.

          The data presented and analysed gives insights to communication and is considered as a tool to organizational performance and there are problems affecting effective communication to organizational performance.

          Some steps were being taken that will result in industrial peace in most organizations for the economic well-being. However, industrial unrest still exists. The earlier the organizations find out what some of the employees have as dissatisfies the better their industrial harmony and productivity.

          Communication should be seen as business life line with this performance appraisal can help improve communication in the work place.

          There is need for dialogue between the subordinate.

          The sample size is 300 and they have various view which have been humanized with the following findings and objectives.

(1)             Communication motivates workers to performance is in line to the theory and practice of various management in integration and coordination of the job.

(2)             Hierarchy of authority on which to control the administration through the established chain of commands.

(3)             The use of network in the operation is very important in certain duties and cannot be ignored such as Y network, circle network, star network chain network etc all help to increase performance.

(4)             Communication motivates workers to be energies in the performance o their duties as a team and individual and prepare to exercise.

(5)             Test of hypothesis shows that communication is considered as a tool to organization performance.

(6)             Problems still affect effective and efficient communication as shown in the test of hypothesis.

Base on these findings a general assumption can therefore be made so that success of any can be handle and resolves problems affecting communication effectiveness and efficiency for organization performance and communication is a tool to organization performance.

TABLE OF CONTENTS

Title page                                                                                          ii

Approval page                                                                                  iii

Dedication                                                                                         iv

Acknowledgement                                                                                     v

Abstract                                                                                            vi

Table of contents                                                                              ix

CHAPTER ONE Introduction                                                                                     1

1.1            Background of the study                                                                   1

1.2            Statement of the Problem                                                                  3

1.3            Purpose of the Study                                                               4

1.4            Scope of the Study                                                                            5

1.5            Research questions                                                                           5

1.6            Significance of the Study                                                                  6

1.7            Limitation of the Study                                                           7

1.8            Definition of Terms                                                                 7

References                                                                               9

CHAPTER TWO 2.0     Review of Related Literature                                                   10

2.1            Definition and meaning of communication                              10

2.2            Importance of Communication                                                         14

2.3            Types of communication                                                                  16

2.4            Implications of communication                                                         34

2.5            Communication Barriers and                                                  37

2.6            Organization system in NITEL Plc                                          39

2.7            NITEL organigram and history of Nitel                                  73

References                                                                                49

CHAPTER THREE 3.0     Research design and methodology                                         50

3.1            Research design                                                                       50

3.2            Area of study                                                                          50

3.3            Population of the study                                                           51

3.4            Sample and sampling procedure/Technique                                     52

3.5            Instrument for Data collection                                                 54

3.6            Validation of the Instrument                                                   55

3.7            Method of Data collection                                                       55

3.8            Method of data Analysis                                                                   56

References                                                                               57

CHAPTER FOUR

4.0            Data presentation and Analysis of data                                  58

4.1            Presentation of data                                                                58

4.2            Summary of Results                                                                70

CHAPTER FOUR 5.0     Discussion, Recommendation and Conclusion                       71

5.1            Discussion of Results                                                              71

5.2            Conclusion                                                                              73

5.3            Implication of the Research findings                                       74

5.4           Recommendations                                                                            75

5.5            Suggestion for further Research                                                        76

Bibliography                                                                           77

Appendix                                                                                79

CHAPTER ONE

1.0     INTRODUCTION

1.1     BACKGROUND OF THE STUDY                

          Our society is a dynamic place in society of technological change and quick decisions are needed which must be made and implemented. These processes require communication. In fact without communication, each individual would merely be Island isolated from all other such Islands.

          An organization is born with goals such as the succeed, progress and maintain productivity. It is of course made of human/individuals working as a team to achieve the organization’s goals. Besides organizational goals, these individuals have their personal goals that may agree or conflict with the organizations goals. And so if individuals need communication to succeed, organization more than ever need it.

          There is a general belief that NITEL is not efficient, but indolent as a service corporation compared to its South African and other countries counterparts. This no doubt is part of low development experienced in Nigeria.

          The above statement coupled with the view that services rendered by NITEL are not what to write home about brought about the issue. Rose by the staff / workers “that communication is the managerial tool to efficient and effective organizational performance rather than activeness or still to performance”. Like I said before an organization needs more than even communication. This is because it has to actualize its goals and this is done through the interaction of men as a staff of the organization with public standing as the consumer of the organization goods and services or through man’s ability to operate the various machineries at his disposal to attain a productive stage when the management refuses or fails to communicate with staff organization policies, before expecting obedience, they lose experts in the field, as these staff might be compelled to resign and scale employment elsewhere. Getting experts to occupy vacancies created by resignation within a reasonable time is usually not easy. At long run the organization suffers.

          An organization needs to plan and provide logistics to enable workers perform efficient communication. The NITEL review state “Communication involves a two way process of information transformation from a source to a receiver who decades the information and sends a feedback or response to the sender base on having understood the message”. On its part productivity is all about efficiency in organization. It is measured by what is produced, at what time and what resources cost.

          In the light of the above statement it is expected that in every company like NITEL, which is more of engineering, communication is of paramount importance especially. In the network distribution of service. Worst still when there is no communications for the disruption further damage are made Enudu (1999:15) stated that in today’s modern business a manager without adequate information is lost completely.

1.2     STATEMENT OF THE PROBLEM

Onyeka (1999:11) stated that there is no communication if there is no feedback. It is the feedback that enables the sender of message to know that the audience received it and acted on it. Withholding of feedback is another source of break down of communication effect. Silence cannot be interpreted as an agreement or rejecting a support or lack of except in case where it is expressly stated as an indication of either.


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